One of our jobs is to optimize the surplus that we pass on, but not necessarily maximize it. I suppose the difference that I would put between optimization and maximization is a very-long term view.
Tony Hughes, financial director of All England Club, a private members club
Considering the health of an organization, it is imperative that its employees/resources be happy and not only its executives, customers, and shareholders. Hence the long term view on the life of a business. Should one think that long-termism is an exclusive feature of private concerns?
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